A viral short music video.
Laughing prohibited, the porgs were obliged to stage this artful dance performance. The video reached 100.000 views in one month.
Creating a viral hit
In the video the porgs were obliged to perform an artful dance. Because of that and cause they had to move to the studio for the shoot (so they can’t be in their natural environment) the porgs did not feel like laughing. They concentrated 110% on their performance. This animated porg dancing video went viral overnight and gave people all over the world a laugh. Being clicked more than 100.000 times the Dancing Porgs broke all records and increased website traffic up to 7.000 views a day.
Although the clip is just 25 seconds long people love it. The video was shared on endless blogs, fan communities, twitter, facebook, instagram and film sites. The articles were read more than 80 thousand times on gizmondo and shared and liked more than 1.500 times on facebook.
Porgs were a species of non-sentient birds. They were stocky in nature, with two short wings, flat, beak-less faces, and two webbed feet. Porgs were sexually dimorphic; males were slightly larger than females, and males also had orange plumage around the eyes. Porgs of both sexes were covered in dense feathers, with white coloration on the body and face, and gray to brown on the wings and back. The birds had stereoscopic vision, colored with brown irises and black pupils. Inspired by Star Wars: Episode VIII – The Last Jedi.
Before & After
Gizmodo, The Mary Sue, Gizmodo UK, Twitter, Weltweitwir, Geek Feud, Die Zukunft, Kotzendes Einhorn, Sociedade Jedi, Geek Tryant, TV Overmind, Some chinese blog, and many more.